Tuesday, August 20, 2013

The Man Who Drew Up Sony’s Next Game Plan

Mark-cerny

Mark Cerny’s soft voice and youthful looks belie the position of power he holds in the video-game industry. The 49-year-old Californian is the lead architect of Sony’s PlayStation 4, the company’s forthcoming video-game console cum entertainment hub, which is destined to arrive in millions of living rooms around the globe this winter


As such he is partly responsible for defining the next generation of video-game consoles and shaping the broader influence of these increasingly pervasive devices. It is a unique challenge in technological design. Unlike PCs, smartphones, or televisions, new video-game consoles launch only intermittently, every seven years or so. The design must be robust enough to remain relevant in a rapidly shifting technological landscape over an extended period. Read more...


More about Developers, Sony Playstation, Sony, Video Games, and Entertainment



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